Trademarks and copyrights: The Company earns royalty fees
from previous promotional and medical publications. The Company retains the
copyright for each new product it develops and currently maintains a library of
approximately 150 copyrights.
Expansive Visual Assets: Since its founding in 1998, the
Company has amassed a catalog of over 1,000 multi-layered illustrations that
covers the majority of medical conditions and muscular and skeletal ailments
providing a comprehensive portfolio of medical and pharmaceutical education
materials to be used in a variety of publishing mediums.
Leveraging High Quality Assets: The multi-layered
illustrations can be deployed digitally for an enhanced learning experience,
capitalizing on the growth of on-line education and professional training.
Dave Kauppi is a Merger and Acquisition Advisor and President of MidMarket Capital, providing business broker and investment banking services to owners in the sale of information technology, software, and other technology based companies. Dave is also the editor of the Exit Strategist Newsletter and author of the Book Selling your Software Company - An Insider's Guide to Achieving Strategic Value